Privacy Policy
Last Updated: January 29, 2025
At Rose Atlantic Ventures, LLC, doing business as PFS Equity Advisors (“We,” “Us,” or “Our”) we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website or use our services.
1. Interpretation and Definitions
Interpretation
Words with capitalized initial letters have specific meanings defined below. These definitions apply regardless of whether they appear in singular or plural form.
Definitions
• Account refers to a unique account created for You to access Our Services.
• Affiliate means an entity that controls, is controlled by, or is under common control with Us, where “control” means owning 50% or more of voting shares or similar authority.
• Company refers to Rose Atlantic Ventures, LLC, doing business as PFS Equity Advisors, located at 5304 MacArthur Drive, North Little Rock, AR 72118.
• Cookies are small files placed on Your Device that track Your browsing activity for various purposes.
• Country refers to Arkansas, United States.
• Device means any device that can access Our Services, such as a computer, mobile phone, or tablet.
• Personal Data means any information related to an identifiable individual.
• Service refers to the PFS Equity Advisors Website, accessible at https://pfsequity.net/.
• Service Provider refers to any third-party company or individual that processes data on Our behalf.
• Usage Data refers to data automatically collected when using Our Service, including information such as IP addresses, browser types, and page visit durations.
• You means the individual accessing or using Our Service, or the legal entity on whose behalf they are acting.
2. Collection and Use of Your Personal Data Types of Data Collected
Personal Data
We may request certain personally identifiable information, including:
• Full name
• Email address
• Phone number
• Usage Data
Usage Data
Usage Data is collected automatically and may include:
• IP address
• Browser type and version
• Pages visited and duration
• Device information, including operating system and unique identifiers
• Mobile network data when accessing via a mobile device
3. Tracking Technologies and Cookies
We use Cookies and similar tracking technologies such as beacons, tags, and scripts to analyze and improve Our Services.
Cookies may be essential for authentication and fraud prevention, used for storing user preferences, or employed for analytics and marketing purposes.
You can adjust Your browser settings to refuse Cookies. However, some features of Our Service may not function properly if Cookies are disabled.
4. Use of Your Personal Data
We use Your Personal Data for various purposes, including:
• Providing and maintaining Our Services
• Managing and authenticating Your Account
• Processing transactions and agreements
• Communicating via email, SMS, or push notifications
• Offering news, promotions, and marketing content (with opt-out options)
• Responding to customer support inquiries
• Conducting business analytics and improving Our Services
• Ensuring fraud prevention and security enforcement
By providing Your phone number, You agree to receive SMS messages related to Our Services, promotions, and updates.
You can opt out of receiving SMS messages at any time by replying STOP to any message.
5. Retention of Personal Data
We retain Personal Data only as long as necessary for legal, operational, or compliance purposes.
Marketing data is retained until You opt out. Transactional data is stored per applicable financial regulations. In cases where the law requires it, We may retain certain information for compliance purposes.
6. Data Transfers and Security
Your data may be transferred and stored outside Your jurisdiction in secure data centers. We implement strict security measures to protect Your information, but no online platform can guarantee 100% security.
7. Your Privacy Rights
You have the right to:
• Access and request a copy of Your Personal Data
• Request corrections to inaccurate information
• Request deletion of Your data, subject to legal obligations
• Withdraw consent for marketing communications at any time
If You wish to exercise these rights, please contact Us using the details below.
8. Disclosure of Personal Data
We may share Your Personal Data in the following circumstances:
• With Service Providers – To assist in delivering Our Services.
• For Business Transactions – If We merge, sell, or transfer Company assets.
• With Affiliates – Provided they adhere to this Privacy Policy.
• With Business Partners – For offering relevant products or promotions.
• For Legal Compliance – To comply with law enforcement or legal obligations.
We will not sell or rent Your Personal Data to third parties.
9. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Updates will be posted on this page, and significant changes will be communicated via email or a notification on Our Service.
The “Last Updated” date at the top of this policy reflects the latest revisions.
10. Contact Us
If You have any questions about this Privacy Policy or wish to exercise Your rights, You can contact Us:
By email:
By phone:
(501) 263 -2347
